When people go on holidays, they usually plan the entire trip. They book the accommodation, pack their bags, and arrange transportation. They know how long it will take to get there, and how long they’ll be away for. They may even find out what events are happening in the area during their visit.
So how is it than when I ask businesses what their plans are they struggle to answer? “Well, I want more sales,” is a common reply. But when we discuss it further, it quickly becomes apparent they don’t have a process for achieving that objective.
Planning is an integral part of business. But it doesn’t need to be overly complicated. In fact, it can be simple as finding our where you are now, where you want to be, and then working outhow to get there.
At Complete Business Partners we call this the Now-Where-How process. We learned this invaluable tool from Mindshop, and have used it many times both in our business and with our clients.
When you’re conducting a Now analysis, it’s tempting to start fixing everything you think is wrong.
Instead, move to the Where phase. It’s much harder to do because it involves establishing a vision and developing a sustainable competitive advantage. It’s all about performance outcomes and results. But it’s vitally important to know where we’re heading so that when we get to theHow phase we know what’s important and what isn’t.
And don’t worry—we can help you with the entire process. It’s our forte.
We all get excited about the How phase because it means action. “How do we get to where we want to be?” It’s all about performance drivers and enablers—the actions that move us from the Now to the Where.
We want you to experience that excitement. Contact us today, and learn how the Now-Where-How process can help you plan for your business’ future.
After all, the better you plan your business, the better holidays you’ll have!